There are a lot of companies out there that can build or re-design a website as you may know. If the website that is being built doesn’t communicate with Google and your visitors properly, then you are not going to realize the maximum potential of the Internet. Internet Marketing Magicians is based out of Ithaca NY and as our name implies, puts the web marketing of your website first.
Some questions to ask yourself before choosing a website design company:
Is the code used to build your website “indexable” by the search engine bots?
Does the company create landing pages optimized to convert visitors to customers?
Are they experts in SEO and can they show you examples (see a few of ours here)?
Does the company offer analytics reports?
Will the company advise you in how to create content that sells and speaks to Google?
IMM puts search and conversion first.
Call us today at 888-490-6676 or fill out our Web Marketing Design Interview
to get your questions answered or to get started realizing the power of the Internet!
Read about what people are saying about IMMs work.
IMM is an expert in:
- Search Engine Optimzation
- Conversion Optimization-structuring your site
- Custom Design
- logo and imaging color, legibility and readability or we will advise your in-house person or your choice of web designer.
- Clean and Clear navigation and architecture
- Does your site appear the same on the four major browsers? Internet Explorer, Fire Fox, Chrome and Safari?
- Content Management System installation and training
Website Content
- Is your ad copy as good as you would be in person?
- Is there a site map for users with links that point how to navigate?
- Does the site move the viewer inexorably towards action?
- Does your copy know how to close the sale?
- Are you adding value to the viewer’s experience?
- Are you proving that you are an expert in your field, so viewers will return to you and “like” your FaceBook page?
- Will viewers recommend others to your site?
Website Structure
- Is the navigation intuitive?
- Will your site offer a product or service that induces the viewer to give his or her information?
- Can your site capture the e-mail of your target audience?
- Are the actions you want easy for the viewer to complete?
- Do the dynamic pages have short and few parameters?
- Does your site have a comprehensive check-out function?
- Can your site be updated regularly and automatically or is it on a Content Management System or CMS?
IMM incorporates the following techniques for SEO, along with a top-hat full of magic:
- find keywords and long-tail key phrases where optimization is probable (niche analysis)
- maintain Keywords in and symmetry between:
- internal links
- meta tags
- title
- headlines
- alt tags
- URL optimization etc
- Provide site with clear hierarchy and sufficient text links
- Submission of Site Map and URLs to directories and engines
- Thoroughly testing site with Lynx text browser
- Welcome search bots by clearing session IDs and track arguments
